Cotton’s Blue Jeans Go Green™ Program VIDEO

Mother Earth is miffed at the apparel industry. It is the second largest polluter in the world, after the oil industry. Americans throw out an average of 80 pounds of clothing per year. Two River Times

You know Cowboy Kimono is all about upcycling denim jackets, but did you know that Cotton’s Blue Jean’s Go Program gives you a discount if you turn in an old pair of jeans before buying a new one? Participating companies partner with Cotton to make it easy for you to recycle your denim.

Another trendy way to bring your jeans back from the dead is Boro. Patch the jeans you have using this bold stitching technique and fabric scraps. “Central to Boro is the concept of finding beauty in mending—that nothing should ever be wasted, and that imperfections have their own subtle and simple appeal.” Indigoniche.com

Breathing life into someone else’s castoff doesn’t always mean a trip to the thrift store or dumpster diving. Online second-hand stores like ThredUP or Patagonia’s Worn Wear line (clothing made from recycled garments) let you shop without leaving home.

Cowboy Kimono’s favorite way to extend the life of denim is to purchase recrafted or upcycled clothing and accessories. Most of my hand painted denim jackets start as thrift store purchases! Check out Patagonia’s Worn Wear selection of recycled denim Worn Wear by Patagonia